Technological advances have made the tedious process of publishing a book convenient, fast, and easy. This ultimately provides readers with a larger and more interesting selection of ebooks online. The challenge is, with so many choices, how can readers determine which titles are the best to select?


What to Look for When Reading Book Reviews

With so many ebooks online, it can be especially hard not to turn to book reviews. However, if you’re a reader, you must BEWARE…reviews can be posted by anyone, anywhere and at any time, so you can’t always use a review as your most reliable source of information pertaining to the book. ChatEbooks lists down a few things to look out for…

Reliability and Honesty

While the majority of book reviews are genuine and well-intended, anyone who has ever visited a review site knows that they can also be unreliable and dishonest. Some reviewers post reviews intended to damage the reputation of a competitor.  For instance, authors in the same genre can visit review sites and put a negative spin on their competitor’s book.  This maliciousness will allow them to gain more customers for a book they have written themselves. 


Manipulation is another thing readers should be aware of when viewing a book review site for ebooks online. There are tricks authors can use to get their book onto a bestseller list such as Amazon. Case in point – an author buys and downloads their own book to their Kindle multiple times.  Then, he encourages friends and family to do the same. The result – the book will be rated higher on the bestseller list.  Authors (their friends and family) can then write customer reviews for their book a variety of times. This will lead to an increase in the book’s rankings on Amazon’s bestseller and recommendation lists. Manipulations such as these can skew a reader’s perception of a book.


The ability for reviewers to remain anonyms is another reason not to solely rely on reviews. In general, some review sites allow users to post anonymously and use pen names as opposed to their real names.  Of course readers have every right to express any negative feelings they may have about a book. However, anonymity can sometimes breed malice, and this doesn’t always serve in the best interest of the author.   

Many book reviews are not reliable. You should have a skeptical eye when you read excessively negative posts or overly enthusiastic reviews about a book. You can also use your own good judgment to decide whether the review is reliable.  Readers should rely mostly on the reviews that give some useful information in relation to both the story and the writing style.  Doing this can increase the change of making the best decision when buying ebooks online.    


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